A responsive web design is no longer an option but it is a necessity in today’s fast moving digital world.
Imagine a shrunken version of desktop image on the mobile phone. Obviously, the user will get annoyed and will never visit the website again. This is where a responsive web design (RWD) plays a vital role in bringing wider audience to your site.
With majority of search coming from mobile phones, your website should run well on all devices. It should make sure the user need not scroll or zoom or resize to get a better view.
A responsive website is an industry standard which can improve your SEO efforts to a great extent. It is easy to maintain and allows compatibility on all devices without affecting the user experience. Let’s take a quick look at most important advantages that a responsive web design can offer:
Five key benefits of a responsive website
It is essential for businesses to have responsive websites which are not just about adjustable screen resolutions and resizable images. Below are some of the benefits, when responsive designs are implemented well.
The primary task of SEO services agency to identify what exactly users are searching for related to a particular product or service. Secondly, a relevant content must be created and various SEO techniques must be applied. While choosing SEO services in Hyderabad, make sure you choose the one that delivers quality results in terms of ranking and visibility.
Best and consistent experience for visitorsModern responsive designs consider various screen sizes and optimise the browsing experience where mobile users will find what they want easily. They don’t have to adjust the screen to read the content. Potential traffic might be cut off from the sites that don’t give good experience on mobile devices.
Reduced bounce rate
Bounce rates are a good way to keep track of how much time the visitor stays on your site. This can impact rankings and eventually sales too. Sometimes design can hinder easy navigation making the visitor leave the site in no time. It might not happen with responsive sites as design complements with the content, helping the site stay on top of search engine results. Responsive web designs also help in faster loading of the website.
Increase in sales and conversions
This is the ultimate goal of any company. Responsive sites improve visibility and help in digital marketing as well. The consistent look and feel along with improved site experience has a positive impact on generating leads and conversions. Google algorithms emphasise on responsiveness to a site’s ranking. A mobile friendly site can improve search engine rankings, thus attracting many visitors who stay around for long.
Google prefers responsive websites. With maximum population on social media, a responsive web design makes it easy to share it over all social media channels and increase traffic. More audience means more engagement and increased search for the product or service.
Web designs of 2022 must have responsiveness
Considering the number of smartphones, tablet users, designing your website with mobile-first strategy can reach a wider audience, increase leads and keep conversion rates high. If your website is only desktop oriented, its time you start making changes as Google is more favourable to mobile friendly websites.
A professional and performance-oriented web development companies can help you build responsive web designs that make it easy for Google to crawl your site. You can count of web designing specialists like Digital Eyecon Pvt Ltd, that prioritises on user experience, tried and testes SEO techniques while designing and developing responsive websites compatible on all devices. The use of industry standard tools not only ensures your website gets easily found on search engines but also generate profitable leads. To know more on how your business can benefit from a responsive web design, call +91 75690003000.